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The 17th season of the Indian Premier League — IPL 2024 — kicked off with defending champions Chennai Super Kings (CSK) taking on Royal Challengers Bangalore (RCB) at their home arena — MA Chidambaram Stadium, in Chennai. JioCinema is the official broadcaster of the IPL 2024. JioCinema is streaming IPL 2024 free. On day 1, a whopping 11.3 crore viewers tuned in, marking a massive 51% increase compared to the first day of the previous IPL edition.
For IPL 2024, JioCinema has 18 sponsors and over 250 advertisers.
“The response we got for our deep and wide presentation of the TATA IPL 2023 from our viewers, advertisers, and cricket fanatics was heartening and we are doubling down on our innovations and initiatives for TATA IPL 2024. This season we continue to elevate the experience with bigger names, deeper engagement with core, casual and curious fans through unique propositions like Hero Cam, Viral Weekends and the introduction of Haryanvi feed headlined by the iconic Virender Sehwag,” said Viacom18 Sports Head of Content Siddharth Sharma, was quoted as saying in a press release by JioCinema. “The numbers speak for themselves – there’s no better way to experience the IPL than digitally. India has truly embraced being a digital-first sports consumer nation, and these opening-day records prove it. We expect to see this trend continue with new benchmarks being set all season long,” added the spokesperson.
Commentary in 12 languages
IPL 2024 will have live commentary in 12 languages, English, Hindi, Marathi, Gujarati, Bhojpuri, Punjabi, Bengali, Tamil, Telugu, Malayalam, and Kannada, with Haryanvi making its debut.
Shifting to Cumulative Views
JioCinema has switched to reporting total views throughout a live match for a more accurate picture of viewership, moving away from peak concurrent viewers.
Hero Cam
The IPL 2024 has multi-camera options, including Hero Cam. With this feature on the app and website, fans can keep track of the star players during the match. JioCinema introduced the special feature earlier this year during the T20I series against Afghanistan.
For IPL 2024, JioCinema has 18 sponsors and over 250 advertisers.
“The response we got for our deep and wide presentation of the TATA IPL 2023 from our viewers, advertisers, and cricket fanatics was heartening and we are doubling down on our innovations and initiatives for TATA IPL 2024. This season we continue to elevate the experience with bigger names, deeper engagement with core, casual and curious fans through unique propositions like Hero Cam, Viral Weekends and the introduction of Haryanvi feed headlined by the iconic Virender Sehwag,” said Viacom18 Sports Head of Content Siddharth Sharma, was quoted as saying in a press release by JioCinema. “The numbers speak for themselves – there’s no better way to experience the IPL than digitally. India has truly embraced being a digital-first sports consumer nation, and these opening-day records prove it. We expect to see this trend continue with new benchmarks being set all season long,” added the spokesperson.
Commentary in 12 languages
IPL 2024 will have live commentary in 12 languages, English, Hindi, Marathi, Gujarati, Bhojpuri, Punjabi, Bengali, Tamil, Telugu, Malayalam, and Kannada, with Haryanvi making its debut.
Shifting to Cumulative Views
JioCinema has switched to reporting total views throughout a live match for a more accurate picture of viewership, moving away from peak concurrent viewers.
Hero Cam
The IPL 2024 has multi-camera options, including Hero Cam. With this feature on the app and website, fans can keep track of the star players during the match. JioCinema introduced the special feature earlier this year during the T20I series against Afghanistan.
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